Entrepreneurial — Development By Ss Khanka Pdf Download Free !free!

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Step-by-step process of drafting a comprehensive business plan

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Understanding the psychological traits, motivations, and cultural barriers that shape an entrepreneur.

Dr. S.S. Khanka is a well-known academician and author in management. His book provides a structured approach to understanding how entrepreneurs think, start, and scale businesses. It blends theoretical frameworks with practical insights tailored for emerging economies. Key Target Audience Business management students (BBA, MBA, B.Com) Independent researchers in entrepreneurship Disclaimer: This article focuses on the content and

Arjun sat in his usual corner of the crowded coffee shop, his laptop open to a spreadsheet that looked more like a disaster than a business plan. He had the passion, he had the idea—a sustainable packaging solution for local retailers—but he lacked the structural know-how.

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A core practical value of the text is its step-by-step guidance on creating a viable business plan. It teaches readers how to: Conduct market research and feasibility studies. Analyze technical, financial, and economic viability.

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Analysis of psychological frameworks, including McClelland’s Achievement Motivation Theory.